November 29, 2010

Joined Virgin Falls in IPAD Business Magazine

Sir Richard Branson, chairman of Virgin Group, announced that the company will launch a magazine that will be exclusively designed for IPAD and will be shown in New York last week.
This news comes after Rupert Murdoch's News Corporation via his company, also launched a special newspaper for the iPad named 'The Daily'. Similarly, as quoted from the Telegraph on Saturday (11/27/2010).
Projects that have not named it is headed by the son of Rupert Murdoch, namely Hollie Branson, and also Anthony Noguera, the former editor of FHM, Zoo and Arena. The media is likely to focus on entertainment and culture, is lighter than on The Daily that tend to raise issues more serious.
The Daily, the project of Rupert Murdoch is rumored to eat the cost of USD30 million and is expected to be launched next year and will be demonstrated for the first time next month.
With terjualnya iPad this year reached 13 million units, growing app store, payment of content via a paid application, it appears that will help strengthen the position of the magazines for this iPad.
Virgin said the creation of IPAD as a multimedia publication that 'revolutionary'

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